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© 2009 One2One Programming & Design Inc.
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Marketing Kit
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Demo - Personalizing Your Marketing Materials
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Overview
Whether you’re a Home-Based business, Start-up Company, a small to medium or enterprise wide organization, One2One P&D’s module solutions can help you achieve all your marketing agenda’s. From a simple data-driven template that allows you to speak One2One to each individual recipient, “Highly” personalized sales kits on-demand to each prospect or providing personalized information immediately about your products and services to clients and prospects, we can help.

Modules/Services:

Online Print Collateral Management
Businesses can produce corporate-wide print collateral and communication requirements and obtain full control over the creation, distribution, and management of all your sales and campaign materials.

Online Asset Management
Many businesses and organizations are adopting Asset Management as a business strategy because managing print, image, data and other media assets presents a very unique challenge and requires solutions designed specifically to streamline the acquisition, storage and retrieval of media. Our solution will reduce the time and cost of content production, maximize the return on investment (ROI) from media assets, bring new products and services to market faster and streamline compliance.

IOD (Information On Demand)
The World Wide Web allows for us to broaden our companies prospects and client base to areas we would not necessary have representation. With over 100 thousand search engines (and growing) it makes us easier to attract clients to our websites. IOD is an innovative auto-response mechanism that enables you to collect lead data from your existing Web forms, then use that intelligence to instantly present fully-customized brochures of your products and services that include the information that is most useful and relevant to each individual.

LiveSDM™ Technology
The definition of Customer Segmentation is the practice of dividing a customer base into groups of individuals or companies that are similar in specific ways relevant to marketing, such as age, gender, interests, spending habits, and so on. Segmentation allows companies to deploy database marketing to target their prospects more effectively, therefore creating increased ROI's in their marketing efforts. Cost-effective efforts for generating sales and prospecting for new customers has always been important to create leads and generate sales while keeping budgets in check makes it essential to be more targeted with your marketing and prospecting dollars. One way to do this is through direct marketing and, more specifically, Segmented Direct Mail (SDM)

>>> For more information about LiveSDM™ click here...

Data-Driven Cross-Channel Marketing
Cross Channel Marketing is the practice of leveraging different advertising channels to deliver and reinforce a consistent message and achieve a singular result (i.e. brand awareness or conversions). One2One P&D automates Highly Personalized marketing collateral that can swap images and content depending on the each individual recipient.
Some uses are mailers, e-mail campaigns, Survey Pages, Personalized URL (PURL) that drives your prospect to their own “Micro Site” and incorporating our IOD system.

PVI (Print Vendor Integration)
One2One P&D solutions are designed to enable businesses to control their communications needs. Whether you have a digital printer in your office, utilize a local printer or take advantage of our network of print vendors, the most sophisticated print collateral and direct mail can seamlessly be communicated to with print-ready files anywhere in the world. With our network, our clients also can reduce their costs for “Highly Personalized” marketing collateral as we deliver Print-ready files to our printers. In return this eliminates workflow allowing our clients to be charged for static print and not “expensive" personalized collateral.

Inventory Control
One2One P&D offers a full range of inventory control features including: permission based ordering, corporate compliance, product history, budget control and more.

1:1 PURL Launcher
One2One P&D offers a fully variable self hosted or ASP PURL application that allows you to simply create your own purls that can be hosted by you with no click charges. You can do Newsletters and Print/Email (Large or Micro) Campaigns and provide instant variable lead generation to multiple locations or sales reps plus track results.

1:1 POD (PURLS on Demand)
Now your customers can create their own 100% segmented Micro-Site from your website. Supply instant personalized information to your clients with immediate lead generation.

>>> Try it for yourself click here...

1:1 E-PURL (Coming Soon)
Now you can have 100% Personalized emails associated with PURLS, instantly. Send one, send many, fully automated. Stop sending emails with a hope that your prospect will call, Personalized emails with a PURL will drive your prospects to you.

1:1 IODP
This solution works like our IOD eBrochure but will create personalized HTML. All the benefits of our eBrochure with tracking and lead generation.

 >>> Try it for yourself click here...

One2One Studio Services
One2One P&D offers a full range of design services including: professional graphic design, professional web design, consultant services, advertising and logo design, and collateral design. Working with One2One P&D guarantees you a design package that will create unity across all of your Data-Driven Cross-Channel marketing.